Lee Ann Hall G'18: Intern at Proximity BBDO

Internships are learning experiences. In their internships, AUP students apply the knowledge they’ve acquired in the classroom and hone skills that will help them succeed in their future careers. Sometimes students learn more about themselves than they expect. Internships allow them to test-drive potential careers while the stakes are still relatively low. Lee-Ann Hall shares her experience of interning at Proximity BBDO in Paris, France.

Intern Lee-Ann

Tell us a little bit about your background

Born and raised in Ohio, I obtained a BA in Video Production at Bowling Green State University. Although I did not study abroad in undergrad, I once spent a summer traveling the US filming drum corps competitions and worked at Walt Disney World as a Train Conductor. Now I am finishing my master’s degree in Paris, France.

Which company/organization did you intern with?

I had an internship at Proximity BBDO.

What types of responsibilities and/or tasks did you have in your internship? What was a typical day for you?

My primary responsibility at Proximity BBDO is managing digital marketing projects from start to finish. I coordinate between the client, the web developers, and our in-house project management and creative teams. A typical day for me is a lot like juggling; it’s a mix of meetings and tasks to ensure that our website update or email newsletter deploys on time.

BBDO

MA in Global Communications

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My internship at Proximity BBDO has not only given me a great experience, it’s confirmed that I am on the right path.

– Lee-Ann Hall

What were the biggest challenges and successes you've experienced during your internship?

My biggest challenge at this internship is getting into the mindset of a project manager. As this is an assistance role I often assist the project managers while working on my own projects. I was pretty stressed out at first but have successfully learned how to manage my time to work as efficiently as possible on a multitude of projects.

My biggest success so far comes from working on my client’s new email newsletters. Not only did I manage the deployment of the first newsletter, I also spent time researching the next topic and pitching it to the client for approval. I really feel that I’ve gained the client’s trust throughout my internship here and it’s a big accomplishment for me.

What language(s) did you speak/use during your internship?

We speak English with our client and other companies on the project.

Tell us about your future goals/aspriations. Is this internship relevant? Do you think it will help you along the way?

I’d say that the biggest goal I have is to work primarily on the strategic marketing of digital marketing campaigns. After my internship I would love to continue working with the company, whether that be in France or the US. They have offices all over the world. I truly love the work that this company does and hope that I can continue to work with them in the future.

Anything else to share?

At the end of previous internships, I have always left with a feeling that although they were great, it wasn’t quite the place for me. My internship at Proximity BBDO has not only given me a great experience, it’s confirmed that I am on the right path.